KOBOX
KOBOX isn’t a gym—it’s a movement. Authentic boxing meets a nightclub vibe, creating an electrifying workout that pushes you to your limits.
Find your power, feel the rush, and punch like a pro.
KOBOX Re-brand
KOBOX is a premium boxing club that combines the energy and atmosphere of a nightclub with the intensity of a boxing workout. In developing the brand, I aimed to capture this high-energy vibe by incorporating a bright, vibrant colour palette and integrating spray paint motifs to emphasise the brand’s gritty, urban edge.
Among the key projects I worked on for KOBOX were the promotion of the lunchtime classes, aptly named “Lunch Box,” the annual boxing challenge, “Fight Club” and a partnership with the company Urban Greens. For these initiatives, I created a variety of promotional materials, including posters, digital ads, social media posts and custom T-shirts for those who completed the Fight Club challenge. Each piece was designed to reflect the dynamic and edgy spirit of KOBOX, ensuring a consistent and impactful brand presence across all touch points.
Under the creative guidance of my brand guidelines a new website was also constructed for the brand. The new look maintains the feeling of fun but adds more grit to the branding